the guru's blog

A Blog Dedicated to Inform & Educate The Local Business Owner

A UI developer working on a website refresh

How to Complete a Successful Website Refresh for Cutting Edge Results

December 15, 2021

Refreshing your website is an effective way to improve both the user experience and the technical aspects of your current website without breaking the bank on a complete rebuild and restructuring. Does your website need a refresh to reach your performance goals for 2022?

Social media SEO concept; profile picture icons on wooden blocks connected to each other

Social Media SEO: Separating Bona Fide Facts from Fiction

November 21, 2021

While effective social media marketing does not directly factor into Google’s ranking algorithm, we explore how improved SEO ranking can be achieved from the secondary signals driven by your social media efforts. The key is to develop and execute an efficacious strategy.

factors to consider when creating a website for your business

7 Critical Questions to Ask When Creating a Website for Your Business

November 15, 2021

Creating a website for your business should be much more than a glorified digital business card. Therefore, don’t underestimate the potential of a well-designed website and marketing strategy to be the main driver of your business – no matter the industry! Here are 7 things to consider when building one for your business.

2021 Best Of Award Winner by UpCity

LocalBizGuru Announced as a Best of 2021 Award Winner by UpCity!

October 26, 2021

We are thrilled to announce that LocalBizGuru has been recognized as a Best of Creative & Design, Development, and Marketing & Advertising award winner by UpCity!

female developer checking a site as part of a website maintenance plan

Website Maintenance Plans: Top 9 Reasons It’s Essential For Success

October 14, 2021

Apart from having a professional and well-structured website, proper care and routine maintenance are necessary if you are to thrive and stay ahead of the competition. Here are 9 reasons why a website maintenance plan is essential for your success.

Professionals in an office using computers to work on a business' website hosting.

6 Important Considerations to Choosing a Website Hosting Provider for Your WordPress Site

September 27, 2021

Where you host your site matters! When it comes to getting your business online, website hosting is one of the more important things you need. Here are 6 things to consider when choosing a website hosting provider for your business website.

Questions And Answers About Local SEO

Top 6 Frequently Asked Questions and Answers About Local SEO

July 29, 2021

As a local business, how can you ensure your listing appears in searches for local services? Here are 6 frequently asked questions and answers about local SEO that we encounter in our agency on a day-to-day basis with current and potential clients.

A tablet displaying the google search page after core updates with a finger touching the pop-up keyboard

Google’s Core Updates: 4 Ways to Future Proof Your Content Today

July 5, 2021

Rather than scramble to adjust your existing content every time Google releases core updates, focus on the consistencies – user experience and content value.

An effective SEO content strategy gets results

How to Set Up an Effective SEO Content Strategy in 4 Steps

June 7, 2021

The saying, “content is king” has become a cliché in marketing circles — but it still holds true. In order to attract customers to your business, you need to first attract them to your website. And in order to attract them to your website, you must first have some valuable content in place. Developing an…

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