As a local business, how can you ensure your listing appears in searches for local services? Here are 6 frequently asked questions and answers about local SEO that we encounter in our agency on a day-to-day basis with current and potential clients.
The Guru's Blog
A Blog Dedicated to Inform & Educate The Local Business Owner
Rather than scramble to adjust your existing content every time Google releases core updates, focus on the consistencies – user experience and content value.
The saying, “content is king” has become a cliché in marketing circles — but it still holds true.
In order to attract customers to your business, you need to first attract them to your website. And in order to attract them to your website, you must first have some valuable content in place. Developing an SEO content strategy streamlines the entire process of content creation and optimization.
Even though meta descriptions are not weighted heavily in search algorithms, they offer searchers an important glimpse into the content of your website, offering an indirect, but powerful signal to help you rank well in search engine result pages. Here are some SEO-boosting best practices.
A future-proof website has the flexibility & longevity to adapt to the changing landscape of ranking algorithms & customer preference. Here are 7 steps to help.
To achieve top-ranking SEO performance for your site, staying informed of SEO trends in 2021 is imperative. Here are 8 SEO Trends to leverage for your business.
Learn about Core Web Vitals – the latest ranking signals in Google’s algorithm – and how the right hosting solution can be the difference in getting a passing score. and a ranking boost.
Maintaining an active online presence can do wonders for your business, website traffic & popularity. Here are 12 ways to work on your digital presence today.
Most business owners are aware of the various local digital marketing tactics available to them. What they aren’t sure of is which ones are going to be the most effective for their business.
The process of prioritizing these tactics can be overwhelming and prevent business owners from creating and implementing the best digital marketing plan for their business.
To help, here’s a guide on how to choose the best local digital marketing tactics for your business in 2021.
Your existing customers are one of your best marketing resources, and by engaging with them properly, you can turn them into brand ambassadors who will bring you even more revenue.
Here are 5 reasons to invest in customer marketing and 8 ways to do it well.
In 2021, SEO copywriting is a marketing method that your company can’t afford to be missing. Here’s what SEO copywriting is and how you can start leveraging it.
Reasons for prioritizing ADA website compliance are numerous. These four reasons show why accessible websites are more important in 2021 than ever before.
These days, WordPress is not just for blogs. It has myriad options and functionalities that make creating a WordPress website a valuable move.
Word-of-mouth marketing. Here are 8 ways to digitally amplify when people have a great experience with your business, so they spread the word further.
Considering adding Google Ads to your business’s marketing efforts? Use these five ways to determine if the costs and returns will balance out and actually be profitable for your business.
SEO is an important aspect of all marketing strategies, especially if you’re looking to improve your search engine visibility and increase web traffic. On-page SEO
More and more, people rely on voice searches to answer their questions and get what they need. Here’s how to position your business at the top of local voice search results and edge out the competition.
In 2020, digital marketing myths abound.
Unfortunately, believing these myths can have devastating effects on your business success and bottom line.
We’ve compiled and debunked the top 5 myths preventing small and medium-sized businesses from realizing their full potential.
PPC advertising is a powerful tool available to business owners of all sizes.
Learn about 6 myths and 7 benefits of PPC advertising and how it can improve your business today!
The best way to go about buying backlinks is to hire a team to help you build them organically.
Buying backlinks directly can damage your ranking on Google.
If customers are frustrated or annoyed by your website, they’ll go elsewhere. These five essential user experience design tips keep your site’s users happy, increases your SEO rankings and your bottom line.
How to Localize Your Website For 2020 And Beyond Most business owners are aware of the importance of quality SEO practices to ensure your website