the guru's blog

A Blog Dedicated to Inform & Educate The Local Business Owner

benefits of email marketing

Top 9 Benefits of Email Marketing For Small Business Success

May 5, 2022

Email marketing is a great & cost-effective platform to promote & grow your business. Discover the top 9 benefits of email marketing for small business success.

UpCity 2022 excellence awards

LocalBizGuru Announced as a 2022 National & Local Excellence Award Winner by UpCity!

April 24, 2022

We are proud to announce that LocalBizGuru has been recognized as not only one of the best B2B service providers of 2022 in the Cleveland area but also one of the top B2B providers in the United States by UpCity!

Effective Local Landing Pages

Effective Local Landing Pages: 7 Best Practices to Implement Today

April 5, 2022

This how-to guide will teach you the basics of creating great local landing pages and give you actionable tips and suggestions on how to increase traffic, conversions, and leads with your local landing page.

Create the Perfect Landing Page

7 Ways to Create the Perfect Landing Page For Your Business Website

March 28, 2022

A dedicated landing page is a great way to generate more traffic to your website, improve your SEO, and increase brand awareness. Along with this, businesses can increase their chance of converting their leads and building their customer base. Read on to learn 7 landing page best practices for your website.

A man sitting at a desk while a woman points at a photo on the computer monitor as they work on image SEO.

The Importance of Image SEO: 5 Simple Ways to Leverage It

March 18, 2022

When you consider that Google Images is the 2nd largest search engine in the world, optimizing your images to be found in those searches should be high on your SEO checklist. In this article, we explore what Image SEO is and 5 ways to leverage it to your advantage.

marketing tips for small businesses

7 Low-Cost & Creative Marketing Tips for Small Businesses in 2022

March 7, 2022

How do you make a small marketing budget go big? By getting creative. Let’s dive into 7 effective, innovative, and low-cost marketing tips for small businesses.  

website user experience

Understanding Website User Experience & its Critical Role in Your Business’s Success

February 15, 2022

If you’re a business owner you need to learn what website user experience is, why it matters for your business and 6 ways to easily improve the user experience for your website.

A marketing team sitting around a table doing a competitive research meeting with laptops and papers.

How to do Effective Competitive Research for Your Small Business on a Budget in 2022

January 20, 2022

Competitive research is the assessment of both strengths and weaknesses of your current and potential competitors so that you can identify any future opportunities or threats.  Here’s a step-by-step guide to effectively doing it on a budget.

A UI developer working on a website refresh

How to Complete a Successful Website Refresh for Cutting Edge Results

December 15, 2021

Refreshing your website is an effective way to improve both the user experience and the technical aspects of your current website without breaking the bank on a complete rebuild and restructuring. Does your website need a refresh to reach your performance goals for 2022?

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