Digital Marketing Fundamentals
5 Digital Marketing Tactics To Help Grow Your Business
Looking to take your digital marketing to the next level? Digital marketing spend is projected to break $118 billion by 2021. With all of us
March 12, 2018
The Guru's Blog
A Blog Dedicated to Inform & Educate The Local Business Owner
Categories
Google My Business
5 Critical Ways Google Business Reviews Can Impact Your SEO
In digital marketing, Google business reviews are too important to ignore. Why? Customers will spend 31% more if there are positive reviews for your business.
March 5, 2018
Digital Marketing Fundamentals
5 SEO Trends You Should Be Following In 2018
Do you have an SEO strategy for 2018? Have you been following the latest SEO trends and adapting how your company is staying ahead of
February 25, 2018
Business Blogging
The Importance Of Building A Strong Brand Reputation
Does your business have a strong brand reputation? Your brand is everything a user associates with your business. It is the first thing they think
February 18, 2018
Local SEO Fundamentals
5 Link Building Expert Tips to Improve Your SEO
Think you need a link building expert to improve your backlink profile? Getting stuck with your current link building strategy? Trying to find better ways
February 11, 2018
Local SEO Fundamentals
Local SEO Solutions: Become the Master of Local SEO
If you are a business that is dependant on local area traffic, then like it or not, you need Local SEO solutions to get found online.
January 28, 2018
Digital Marketing Fundamentals
How to Develop the Best Online Reputation Management Strategy
You don’t need a major public relations nightmare to realize that your company’s image matters to its bottom line. Having an effective online reputation management
January 17, 2018
Search Engine Optimization
5 Signs Your Business Needs an SEO Expert
SEO looks like something anyone can do. Marketing websites post extensive guides about it. Business magazines write articles about it. The information is out there
January 4, 2018
Digital Marketing Fundamentals
4 Easy Link Development Strategies for Your Business
Link Development & SEO Digital marketing is the bread and butter for small businesses. But there’s more to search engine optimization (SEO) than keywords and
December 28, 2017
Digital Marketing Fundamentals
Local SEO Solutions for Your Small Business
Running a small business is no easy feat. You have to hire employees, test and release products, and make sure everything is on track. Notice
December 17, 2017
Digital Marketing Fundamentals
How to Optimize Your ‘Google My Business’ Listing
Updated 8/19/2018 Google local business listing optimization is imperative. Do you realize, after proximity, your ‘Google My Business’ page is the largest ranking factor for
December 5, 2017
Local SEO Fundamentals
The Essential Local SEO Crash Course for Small Businesses
You’re wise enough to know you need more than just a website for your small business to be successful. You know you need search engine
November 30, 2017
Citations/Business Listings
Do my Business Listings and Location Information Really Affect my SEO Rankings?
Do Consistent Business Listings Really Affect Your SEO Rankings? I wanted to use my holiday vacation time to share the following post. It is about
November 22, 2017
Digital Marketing Fundamentals
Local SEO Fundamentals – How to Build an SEO-Optimized Website
In today’s day and age, it is no longer enough just to have a business website. It is no longer just enough for your site to be SEO ‘ friendly’ or compliant.
To get your local business found online, it is critical that an SEO-optimized website anchors your digital presence.
August 28, 2017
Small Business Strategies
Failure is Critical for Success
This post was inspired by THE KEY TO SUCCESS IS FAILURE by Kerwin Rae It’s not only that failure is critical for success: Failure is
April 25, 2017
Digital Marketing Fundamentals
How to Respond to Online Reviews – The Good, The Bad, & The Ugly
Updated March 20, 2018 Nobody is perfect. You’re only human! As a local small business owner, procuring online reviews is a vital part of doing
April 4, 2017
Digital Marketing Fundamentals
How Online Reviews Impact Your Business & Bottom Line
It’s a well-known fact that the best marketing for a business is the word of mouth recommendations. In the digital realm, this translates into the next best thing – online reviews. In this article, learn how online reviews impact your business and its bottom line.
March 2, 2017
Small Business Strategies
Pricing Transparency: A Real Valued Proposition
Why can’t you just tell me what you charge? Have you recently been to a B2B website that asks for all your info before giving
February 27, 2017
Citations/Business Listings
Your Business Listings/Citations Data Consistency Matters. How to Fix it Now!
Why Your Business Listings/Citations Consistency Matters As a small business owner today, you need to make sure your business can be found by the people
February 26, 2017
Business Blogging
How to Blog About Your Business Even If You’re not a Writer
Every small business owner should be blogging If you’ve been following and reading our blog, you know that I believe it’s imperative as a small business
February 19, 2017
Business Blogging
Small Business Blogging and Your Bottom Line
Do You Really Generate Business By Blogging? One of the most frequent comments and questions I get when discussing the benefits and value of blogging and
February 9, 2017
Business Blogging
Small Business Blogging – We All Have Value To Share
Why start a new business blog? It’s 2017. It’s a new year and for many, a new start. Having just recently co-founded a new business,
February 2, 2017