the guru's blog

A Blog Dedicated to Inform & Educate The Local Business Owner

Online marketing for therapists

Online Marketing for Therapists: The 7 Essential Steps

July 12, 2023

The very first step in getting clients and appointments to your therapy practice is being found. Here are 7 effective tips on marketing for therapists.

increase website traffic

How to Increase Website Traffic: 10 Tips to Follow

August 24, 2022

There are a lot of different ways to increase your website’s traffic. The methods you choose will depend on your goals and resources. Here are ten tips to follow and five FAQs and answers about this important subject.

Online Presence

12 Effective Ways to Improve Your Business’s Online Presence Today

February 8, 2021

Maintaining an active online presence can do wonders for your business, website traffic & popularity. Here are 12 ways to work on your digital presence today.

Local digital marketing tactics

How to Choose The Most Effective Local Digital Marketing Tactics For Your Business in 2021

January 24, 2021

Most business owners are aware of the various local digital marketing tactics available to them. What they aren’t sure of is which ones are going to be the most effective for their business. The process of prioritizing these tactics can be overwhelming and prevent business owners from creating and implementing the best digital marketing plan…

ADA Website Compliance - corner of laptop keyboard with blue accessibility key and wheelchair icon

Four Fantastic Reasons Why ADA Website Compliance is Critical in 2021

December 7, 2020

Reasons for prioritizing ADA website compliance are numerous. These four reasons show why accessible websites are more important in 2021 than ever before.

word-of-mouth marketing

Word-of-Mouth Marketing – 8 Powerful Ways to Amplify it Digitally.

October 29, 2020

Word-of-mouth marketing. Here are 8 ways to digitally amplify when people have a great experience with your business, so they spread the word further.

on-page seo in 2022

On-Page SEO in 2022 – An Actionable and Effective Guide

September 22, 2020

Updated 3/27/2022 SEO is an important aspect of all marketing strategies, especially if you’re looking to improve your search engine visibility and increase web traffic. On-page SEO in 2022, in particular, has been shown to boost your organic traffic and help you rank higher in SERPs (search engine result pages) – be it on the…


Top 5 Damaging Digital Marketing Myths in 2020

August 26, 2020

In 2020, digital marketing myths abound. Unfortunately, believing these myths can have devastating effects on your business success and bottom line. We’ve compiled and debunked the top 5 myths preventing small and medium-sized businesses from realizing their full potential.


Seven Strong Reasons to Add PPC Advertising to Your 2020 Marketing Mix

August 11, 2020

PPC advertising is a powerful tool available to business owners of all sizes. Learn about 6 myths and 7 benefits of PPC advertising and how it can improve your business today!

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