Cleveland Right to Life

Cleveland Right to Life is a prominent pro-life organization dedicated to protecting human life from conception to natural death.
With a commitment to education, outreach, and legislative advocacy, the organization is an umbrella for multiple sponsored programs.

Among these Cleveland Right to Life-sponsored programs are From the Median, a premier pro-life podcast, and the annual Bringing America Back to Life event.
Founded on the principles of compassion and advocacy, Cleveland Right to Life is committed to championing the sanctity of life.

Despite its steadfast mission, Cleveland Right to Life encountered significant challenges maintaining its digital presence.
Technical glitches plagued the organization’s websites, compromising functionality and user experience.

The Bringing America Back to Life event website and the From the Median podcast website, in particular, suffered from technical issues, outdated design elements, and a confusing user experience.

Faced with these obstacles, Cleveland’s Right to Life recognized the imperative for a digital overhaul to enhance its online infrastructure and better serve its constituents.

Former Cleveland Right to Life President Molly Smith highlighted the pressing need for change, stating, “We had three, actually four, websites, but the two main ones were Bringing America Back to Life and From the Median. Both were plagued with technical issues, making it clear we needed a change.”

Cleveland Right to Life’s collaboration with LocalBizGuru was initiated through a recommendation from Iconium Networks, a technology company familiar with both entities.

Trusting in Iconium’s endorsement, Cleveland Right to Life partnered with LocalBizGuru. This introduction laid the foundation for a successful partnership, with LocalBizGuru’s expertise proving instrumental in addressing Cleveland Right to Life’s digital challenges.

Responding promptly to Cleveland Right to Life’s needs, LocalBizGuru presented a customized solution designed to meet the organization’s specific requirements.

Understanding the situation’s urgency, LocalBizGuru devised a multi-phase strategy to tackle technical issues and modernize the outdated websites. The initial phase focused on rebuilding the Bringing America Back to Life event website, prioritizing functionality and user accessibility.

Working closely with Cleveland Right to Life, LocalBizGuru revamped the site’s design while ensuring seamless navigation for visitors and maintaining the organization’s identity throughout the process.

Molly emphasized the professionalism of LocalBizGuru, stating, “Aaron and LocalBizGuru weren’t afraid to give advice; they were always professional. We trusted them, and it was a delight to work together.”

After the success of the first project, LocalBizGuru proceeded to revamp the From the Median podcast website, implementing innovative solutions to enhance user engagement and streamline content delivery.
This phase focused on optimizing performance, migrating over 15 years of podcast episodes, enhancing search functionality, and integrating features to enrich the overall user experience.

LocalBizGuru prioritized transparent communication and collaborative decision-making throughout the collaboration, ensuring that Cleveland Right to Life’s vision remained central to the project’s execution.

Molly praised the partnership: “They were phenomenal and patient and worked so well with us.”

In addition to regular content updates on their existing websites, Cleveland Right to Life plans to engage LocalBizGuru for two additional website projects, focusing on revamping their 501(c)(3) and 501(c)(4) websites to enhance their philanthropic fundraising and community advocacy efforts.

The partnership between Cleveland Right to Life and LocalBizGuru has enhanced the organization’s digital presence and capacity to serve its community effectively.

Notable outcomes include:

Improved Functionality: The rebuilt websites now offer enhanced functionality and user experience, enabling visitors to navigate and access valuable resources and information seamlessly.

Enhanced Design: Modernized design elements have breathed new life into the organization’s online presence, aligning it with contemporary standards and reinforcing brand identity.

Increased Engagement: The revamped websites have spurred heightened user engagement, evidenced by visitors spending more time exploring content and actively interacting with the organization’s offerings.

LocalBizGuru’s ongoing support for maintenance and updates ensures that Cleveland Right to Life can concentrate on its mission without being burdened by technical concerns.

Molly stated, “LocalBizGuru’s support for maintenance and updates has been excellent. Quick, efficient, and innovative. It’s been a great experience, and we look forward to future collaborations.”

In summary, Cleveland Right to Life’s partnership with LocalBizGuru, forged through website development and strategic digital initiatives, positions it to continue making a meaningful impact.