Search Engine Marketing Archive

A Blog Dedicated to Inform & Educate The Local Business Owner

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September 29, 2020

5 Ways to Determine if Google Ads are Right for Your Business

Considering adding Google Ads to your business’s marketing efforts? Use these five ways to determine if the costs and returns…

google ads
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August 11, 2020

7 Strong Reasons to Add PPC Advertising to Your Marketing Mix

PPC advertising is a powerful tool available to business owners of all sizes. Learn about 6 myths and 7 benefits…

laptop displaying ppc advertising data on desk with phone notebook and pencil cup
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February 14, 2019

5 Benefits of Effective Search Engine Marketing Strategies

The average small business spends one percent of sales revenue on marketing. For some businesses, that could be a significant amount of…

search engine marketing strategies
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September 10, 2018

SEO vs SEM: Understanding the Difference

When you’re learning about digital marketing you can often feel like a waterfall of acronyms is being thrown your way. If…

SEO vs SEM
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