

3 Key Differences Between B2C and B2B Social Media Marketing
January 25, 2023
While there are some commonalities in how B2B and B2C brands integrate social media in their social media marketing campaigns, it is essential to note critical differences. These differences impact how the brands create content, strategies, and goals for social media marketing.

Social Media SEO: Separating Bona Fide Facts from Fiction
November 21, 2021
While effective social media marketing does not directly factor into Google’s ranking algorithm, we explore how improved SEO ranking can be achieved from the secondary signals driven by your social media efforts. The key is to develop and execute an efficacious strategy.

12 Effective Ways to Improve Your Business’s Online Presence in 2021
February 8, 2021
Maintaining an active online presence can do wonders for your business, website traffic & popularity. Here are 12 ways to work on your digital presence today.

3 Proven Ways Local Social Media Marketing Can Drive Customers To Your Brick & Mortar Store
October 7, 2018
If you’re not using local social media marketing to market your local business and site, it’s time to jump-start your profiles. Keep in mind that Facebook alone has 2.19 billion active users on a monthly basis. Thousands of those users could be in your city, looking for a product or service your company offers. So…